Located in the heart of the American Midwest, Wisconsin is a state that delights with its natural beauty, rich cultural heritage and vibrant community. Known as the “Land of Lakes,” Wisconsin offers an impressive variety of landscapes – from the shores of Lake Michigan to the dense forests of the Northwoods. This state is a paradise for outdoor activities, culinary discoveries and cultural experiences.
An oasis for nature lovers
Wisconsin’s numerous lakes and rivers offer ideal conditions for water sports, fishing and relaxing days by the water. The state is also home to some of the most beautiful state parks in the country, such as Devil’s Lake State Park with its stunning rock formations and clear waters. The Northwoods, a vast area of dense forests in northern Wisconsin, invites you to adventure in the wilderness – be it hiking, biking or, in winter, skiing and snowmobiling.
A melting pot of cultures
Wisconsin is proud of its diverse cultural heritage, shaped by German, Scandinavian, Polish and other immigrant groups. This cultural richness is reflected in the state’s festivals, music and cuisine. The annual Oktoberfest in La Crosse and the Polka Festival are just a few of the events that celebrate the communities’ traditions and joie de vivre.
culinary delights
Wisconsin’s cuisine is famous for its cheese products – it’s not for nothing that the state is affectionately known as “America’s Dairyland”. Visitors can tour cheese factories to learn more about the production process and sample the many different varieties. But Wisconsin has even more to offer in terms of cuisine: from hearty sausages to fresh produce from local farmers’ markets. The state’s craft beer scene, with breweries like New Glarus Brewing, is another highlight for connoisseurs.
community and hospitality
Wisconsin people are known for their friendliness and hospitality. Communities, whether in bustling cities like Milwaukee and Madison or smaller towns, are warmly welcoming to visitors. Sports, especially the passion for the Green Bay Packers, play a central role in social life and bring people together.
Why visit Wisconsin?
Wisconsin is a state that inspires with its beautiful nature, its cultural wealth and the warmth of its residents. It is a place that invites you to explore – be it through the picturesque landscapes, the culinary delights or the living traditions. Wisconsin offers a unique mix of experiences that make it a worthwhile destination for every traveler.
Flag
Wisconsin’s flag, adopted in 1913 and slightly modified in 1979, features the state coat of arms on a blue background, symbolizing loyalty and steadfastness. The coat of arms itself is rich in symbolism, representing Wisconsin’s support for the United States, with a shield flanked by a sailor and a miner, representing work at sea and in mining. Above the shield flies a badger, the state animal and a symbol of the state’s early lead mines. Four parts of the shield represent Wisconsin’s major industries: agriculture, mining, manufacturing, and shipping. The motto “Forward” underscores the progressive spirit and determination of the people of Wisconsin. The year 1848 above the coat of arms is the year Wisconsin officially became a state, and the 13 stars represent the original 13 states of the Union.
capital | Madison |
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time zone | Central Standard Time (CST) UTC -6:00 |
Area | 169,640 km² |
Resident | 5.8 million |
foundation | May 29, 1848 |
Left: | wisconsin.gov |
Highlights in Wisconsin
Door County
Often referred to as “the Cape Cod of the Midwest,” Door County offers picturesque lighthouses, cozy coastal towns, and plenty of opportunities for outdoor activities like kayaking and hiking.
Milwaukee and the Harley-Davidson Museum
Known for its brewing tradition, Milwaukee is home to the Harley-Davidson Museum, which attracts motorcycle enthusiasts from around the world, as well as a vibrant arts and music scene.
Apostle Islands National Lakeshore
Apostle Islands National Lakeshore in northern Wisconsin offers stunning natural beauty with its historic lighthouses, sandy beaches, and the opportunity to explore sea caves by kayak.
Madison and the State Capitol
Madison, the capital of Wisconsin, impresses with a beautiful state capitol, surrounded by two lakes and a vibrant cultural scene.
Wisconsin Dells
Wisconsin Dells is known for its water parks, theme parks and family attractions, as well as the natural beauty of the surrounding river landscape.
Taliesin by Frank Lloyd Wright
The Taliesin in Spring Green is the former home and studio of famous architect Frank Lloyd Wright and offers tours of his architectural masterpieces.
For more information about Wisconsin’s highlights, including cities, natural wonders and cultural attractions, see the pages below.
Nature
National Parks, State Parks,
Wisconsin is a nature lover’s paradise, characterized by a diverse landscape of dense forests, sparkling lakes, and expansive river landscapes. In the north, Apostle Islands National Lakeshore on the shores of Lake Superior offers pristine beaches, historic lighthouses, and the opportunity to explore sea caves by kayak. The Door County Peninsula , often called “the Cape Cod of the Midwest,” enchants with picturesque lighthouses, cozy coastal towns, and numerous opportunities for outdoor activities. In the south of the state, Devil’s Lake State Park invites adventure with its impressive rock formations, clear waters, and hiking trails. The Chequamegon-Nicolet National Forest covers a huge area and offers endless opportunities for hiking, camping, and wildlife watching.
cities
Large and small cities
Milwaukee , Wisconsin’s largest city, is known for its rich brewing history, impressive Milwaukee Art Museum and vibrant RiverWalk promenade. Madison , the capital, has a vibrant cultural scene, the picturesque State Capitol and surrounding lakes that offer plenty of recreational activities. Green Bay , famous for Lambeau Field and the Green Bay Packers, also has an interesting historical side to explore. La Crosse on the Mississippi offers charming architecture, parks and a beautiful riverfront promenade. Eau Claire surprises with an up-and-coming art scene and cozy cafes.
Places Worth Seeing
Other interesting places in Wisconsin
In addition to its impressive natural surroundings and vibrant cities, Wisconsin offers a wealth of places worth seeing. Taliesin , Frank Lloyd Wright’s former home and studio in Spring Green, is an architectural masterpiece surrounded by beautiful landscapes. The Wisconsin Dells are known for their spectacular waterscapes and as the “Water Park Capital of the World.” Cedarburg is a charming small town with well-preserved 19th-century buildings, boutiques, and wineries. The Elroy-Sparta State Trail, one of the first rail trails in the United States, offers unique insights into Wisconsin’s rural beauty with tunnels and bridges. Bayfield and the Apostle Islands Ice Caves offer a magical natural spectacle in winter when the caves and cliffs are covered in icicles and frozen waterfalls.
Where to Stay in Wisconsin
Wisconsin offers a variety of places to stay, from cozy cabins in the Northwoods to stylish hotels in the larger cities like Milwaukee and Madison . The price range for accommodations varies depending on location and season.
Door County and Apostle Islands: In these scenic regions, prices for accommodations with lake views or near natural attractions can range from $100 to $300 per night, especially during the summer months.
Milwaukee and Madison: Urban hotels offer a wide range of accommodations, with prices typically ranging from $100 to $250 per night, depending on location and amenities.
Wisconsin Dells: The region offers a variety of family-friendly resorts and hotels, with prices ranging from $150 to over $300 per night during peak season, especially for accommodations with water park access.
Camping and Nature Lodging: For those who prefer the outdoors, state parks and private campgrounds in Wisconsin offer affordable options, with prices starting at $20 per night for a tent site and going up to $100 for cabins or camping houses.
facts
Things to know about Wisconsin:
- Wisconsin is often referred to as the “Dairy State” because it is known for its cheese production and dairy industry, producing more cheeses than any other state in the United States.
- The name “Wisconsin” probably comes from the language of the Miami Indians and means “the red place,” a reference to the riverbanks along the Wisconsin River, which are characterized by red sandstone.
- Wisconsin is the leading producer of ginseng in the United States and exports a large portion of its crop to Asia.
- The state has over 15,000 lakes and one of the longest shorelines of freshwater lakes in the United States, making it a popular destination for water sports and recreation.
- The Green Bay Packers, based in Green Bay, Wisconsin, are the third oldest team in the NFL and are unique as the only professional team owned by a community rather than an individual owner.
- Wisconsin was the first state in the United States to establish a comprehensive system of labor rights and protections, including unemployment insurance and workers’ compensation.
- The state is known for its German and Scandinavian heritage, which is reflected in local culture, festivals and culinary traditions.
- Apostle Islands National Lakeshore in northern Wisconsin offers spectacular views of Lake Superior and is known for its historic lighthouses and natural sea caves.
reasons
Reasons to Visit Wisconsin
- Cheese and Culinary Delights : Discover Wisconsin’s famous cheese production by visiting cheese farms, tasting at local cheese factories, and attending cheese festivals.
- Outdoor Activities : Take advantage of Wisconsin’s numerous lakes and forests for activities such as fishing, kayaking, hiking, and in the winter, skiing and snowmobiling.
- Sports Culture : Experience Wisconsin’s passionate sports culture at a Green Bay Packers game or by visiting Lambeau Field.
- German and Scandinavian Heritage : Immerse yourself in cultural festivals that celebrate Wisconsin’s German and Scandinavian heritage and enjoy traditional food and drink.
- Natural Wonders : Explore the natural beauty of the Apostle Islands, the Door County Peninsula and other nature reserves with their unique landscapes.
- Breweries and Distilleries : Visit some of Wisconsin’s many craft breweries and distilleries known for their high-quality beers and spirits.
- Arts & Music : Discover Wisconsin’s vibrant arts and music scene, from museums and galleries to live music events and theater performances.
- Hospitality : Enjoy the warm hospitality and community spirit of the people of Wisconsin who welcome visitors with open arms.
travel tips
Insider Tips for Wisconsin
- Hidden Gems of the Apostle Islands National Lakeshore While the Apostle Islands are known for their scenic lighthouses and kayaking, there are remote beaches and caves that are only accessible by boat or, during the winter, across the ice. The Sea Caves on Sand Island offer an unforgettable experience, especially in the winter when they become ice caves.
- Secret vineyards in the Driftless Area Wisconsin’s Driftless Area is known for its pristine landscapes and offers ideal conditions for growing wine. Smaller wineries like Vernon Vineyards offer intimate wine tastings with views of the scenic hills.
- Stargazing at Newport State Park As Wisconsin’s only International Dark Sky Park, Newport State Park in Door County offers some of the best stargazing in the Midwest. Pack a blanket and a late-night snack and enjoy the Milky Way in all its glory.
- Kayaking on the Kickapoo River Often described as one of the most winding rivers in the world, the Kickapoo River offers a unique kayaking experience. The calm waters lead through the scenic Kickapoo River Valley, far from the usual tourist trails.
- Hiking at Devil’s Lake State Park Devil’s Lake State Park is known for its impressive rock formations and hiking trails. For a more tranquil experience, explore lesser-known trails like the Balanced Rock Trail at sunrise when nature awakens.
- Culinary Discoveries in Madison Madison offers a vibrant culinary scene. Discover local specialties at the Dane County Farmers’ Market or enjoy artisanal cheeses and beers at microbreweries and cheese factories scattered throughout the city.
- Historic Discoveries in Mineral Point Mineral Point, one of Wisconsin’s oldest towns, is home to a rich history of lead mining. Explore historic buildings and art galleries that celebrate the Celtic culture of early settlers. A hidden gem is the Pendarvis Historic Site, which offers a glimpse into the lives of 19th-century miners.
- Relaxed Cycling on the State Trails Wisconsin is known for its excellent bike trails. For a relaxed cycling experience, explore the Elroy-Sparta State Trail, America’s first rail-to-trail trail that passes through scenic landscapes and three historic railroad tunnels.
These insider tips for Wisconsin will take you to unique experiences and places that go far beyond the typical tourist program. Wisconsin is waiting to be discovered by you in a very special way – full of natural wonders, cultural treasures and unforgettable moments.